Actualidad del Valencia C.F.
Agosto, 03 2017

Alfa Romeo, Valencia CF new premium sponsor

The Club's new official vehicle logo will be displayed on the first team shorts and training shorts

Valencia CF have reached a sponsorship agreement with Fiat Chrysler Automobiles Spain, whereby Alfa Romeo become the Club's official vehicle during the 2017/2018 season. The prestigious international brand logo will be displayed on the front of the first team shorts and training shorts as well as on other parts of Mestalla and VCF's Paterna Training Ground, amongst other premium sponsorship assets. As part of the agreement, VCF's first team squad will enjoy a set of Alfa Romeo Cars, amongst them the new Stelvio.

Both companies are satisfied with the agreement and the mutual benefit they will get from it for their national and international expansion. In this regard, Jorge García, Valencia CF Head of Marketing, Commercial and Fan Experience Area, stresses the association "with an international automobile company like Alfa Romeo is a strategic alliance which will help us reinforce our expansion and partnership programme.  At the Club we’re sure we’re going to grow together, building a long term beneficial relationship for both parties."

Lucca Passacco, Alfa Romep Delegate Advisor for Spain and Portugal, said that Valencia CF are a "perfect ally to share projects with Alfa Romeo; both companies are clearly focused on searching for excellence and hold the same values based on their passion for sports and innovation. We’re sure that VCF fans and Alfa will make a winning team."

About FCA Fiat Chrysler Automobiles

Alfa Romeo is the seventh largest car manufacturer in the world and are focused on the manufacturing, commersialisation and design of cars and commercialisation of light vehicles. They are pioneers in the automotive industry and made their very first vehicle in 1899. They have production and research factories worldwide: Italy, Argentina ,Brazil, Poland, Serbia  China, France, India, Russia and Turkey. In  2013 they acquired the Chrysler Group completing their final step to create the FCA group becoming a strong and vibrant organisation over a solid foundation that holds ambitious plans for the future. They are operating in Spain under car brands such as Fiat, Abarth, Alfa Romeo, Jeep, Fiat Professional and Mopar.